title.descriptive
The <title> describes this specific page
Why it matters
A title that repeats the site name, or describes the section rather than the page, gives a searcher no way to tell two results apart — and gives Google a reason to rewrite it into something you did not choose.
What goflag asks you
Printed under “Needs judgment” with --advisories, alongside the observed facts the answer turns on. goflag never fills in the verdict.
Does the title describe what is on THIS page specifically — not the site, not the section — and would it be distinguishable from the other pages of this site in a list of search results?
How to fix it
This rule ships no snippet, because the remedy is a judgement rather than a line of code: the finding tells you what is out of range, and what to put there is yours to decide.
Says who?
This rule is guideline, and it cites the documentsbelow. Nothing here is goflag’s opinion of what a good page looks like — if you disagree with a finding, this is what you are disagreeing with.
- Influence your title links in search results
Google · guideline
- Bing Webmaster Guidelines
Microsoft · guideline